What Are Orphan Pages ?Orphan pages are web pages that are not linked to or from any other pages on your website. These pages can negatively impact your website’s SEO because search engines may have difficulty finding and indexing them. To improve your website’s SEO, it’s essential to identify and fix orphan pages. Here are 5 steps you can follow:
- Identify orphan pages: Use a website crawler like Screaming Frog or Sitebulb to crawl your website and find orphan pages. You can also check your Google Analytics data to find pages with low or no traffic.
- Evaluate the content: Review the content on orphan pages and determine if it’s valuable and relevant to your website’s audience. If it is, consider integrating the page into your website’s structure. If not, consider removing or updating the content.
- Add internal links: To help search engines find and index orphan pages, add internal links to them from relevant pages on your website. Make sure the links are contextually relevant and provide value to users.
- Update your sitemap: Ensure that your XML sitemap includes all the important pages on your website, including any orphan pages you’ve decided to keep. Submit the updated sitemap to Google Search Console and other search engines to improve indexing.
- Monitor your progress: Regularly monitor your website’s crawl data and analytics to ensure that orphan pages are being indexed and receiving traffic. This will help you identify any issues and make necessary adjustments to your website’s structure and content.
By addressing orphan pages and incorporating them into your website’s structure, you can improve your site’s SEO and provide a better user experience for your visitors.