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Predictions for SEO in 2024

Here are some predictions for SEO in 2024:

  1. Boosting content created by humans and experts: It is predicted that Google will focus on boosting content created by humans and experts[1]. As the use of AI-generated content grows, Google may roll out updates to prioritize content created by actual humans and experts.
  2. User-generated content and social interactions: Google might introduce new tools to encourage user-generated content (UGC) and social interactions[1]. This indicates that user-generated content and social signals might play a more significant role in SEO in the future.
  3. Focus on key areas for SEO: SEO professionals suggest focusing on key areas for SEO in 2024[2]. While the specific areas might vary, it’s important to keep track of the latest trends and algorithm updates to adapt the SEO strategy accordingly.
  4. Generative AI in search: The impact of generative AI in search is expected to increase, with the fate of Google’s Search Generative Experience (SGE) being a topic of interest for SEOs[3]. The influence of generative AI in search is likely to reach critical mass in 2024[3].
  5. Comprehensive content: It is recommended to create comprehensive content that covers all aspects of the chosen topic in depth[4]. This approach can help improve the overall quality and relevance of the content, which is beneficial for SEO.

It’s important to note that these predictions are based on expert opinions and industry trends and may not be definitive. The SEO landscape is constantly evolving, so staying updated with the latest industry developments is essential for an effective SEO strategy.

Predictions for SEO in 2024