Meet Rapid SEO London

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Meet Rapid SEO London

call: 020 7836 7676
SEO London Reviews
Meet the Team

Same two specialists. Every client. Since 2010.

Every campaign is managed personally by Lisa and I. There are no account managers or junior staff between you and the people doing the work.

Adam MacHardie — Co-Founder and SEO Director, Rapid SEO London
Co-Founder & SEO Director

Adam MacHardie

My route into SEO didn’t start in marketing. My first career was in estate agency, which taught me how local markets behave, how buyers actually search, and how to close a deal on the phone when five other agents are competing for the same listing.

In 2008, Lisa and I launched We Sit Pets, a London pet sitting business. Like most small business owners, the first thing we needed was a website — and like most, we couldn’t find anyone who understood the brief, returned calls, or quoted a price that didn’t assume an enterprise budget. So I taught myself web design, built the site from scratch, then taught myself SEO to promote it.

It worked immediately. Three new pet sitting clients signed up in the opening week from organic search alone, and we averaged that rate every week for the rest of the year. Shortly afterwards I built a site for my brother-in-law, a London french polisher, and within six weeks had it ranking on page one for “french polisher London” — a result that transformed his business overnight. Those two moments are the reason Rapid SEO London exists.

Today, I lead the technical and strategic side of every campaign: SEO audits, keyword strategy, on-page and technical fixes, content direction, and the harder diagnostic work when a client’s visibility suddenly dips. I work hands-on across a portfolio spanning dental, construction, luxury retail, property, professional services, and B2B technology.

Looking back, I still find it amazing that we’ve ranked so many businesses on page one of Google while charging nowhere near what a typical London SEO agency with a large team would assume is necessary. That’s the upside of staying small and staying focused — we’re not inventing tasks just to fill hours. We spend our time on the work that actually moves rankings and brings in enquiries.

Lisa Greenhouse — Co-Founder and Client Director, Rapid SEO London
Co-Founder & Client Director

Lisa Greenhouse

Lisa came from corporate hospitality, selling event packages and venues across London — the kind of role where a delayed response isn’t a minor inconvenience, it’s a lost booking worth thousands. That discipline has shaped how we run Rapid SEO London ever since.

After 18 months of steady growth at We Sit Pets, Lisa left corporate hospitality and joined the business full-time, running operations while the SEO side continued to build in the background. The early traction hadn’t been a fluke — three clients a week held steady, and the french polisher ranking on page one in six weeks made it clear the SEO work had real legs.

By 2010, SEO enquiries from other small business owners had outstripped the pet sitting income, and we formally launched Rapid SEO London as its own company. Both businesses ran side by side for the next five years, but by 2015 SEO demand had climbed to the point where something had to give — so we closed We Sit Pets that year to focus purely on the agency.

Today, Lisa leads our Google Ads campaigns, client accounts, and the business side of Rapid SEO London — the financial, administrative, and operational work that keeps the agency running smoothly behind the scenes.

How We Work Together

Two specialists, one clean split — and yes, we’re also married.

I lead the SEO strategy and technical delivery. Lisa leads Google Ads, client accounts, and the business side of the agency. It’s a split that works because we’ve been refining it for 16 years. Being a married couple in this industry is rarer than you’d think — and it matters more than it sounds.

01

No internal politics. Decisions get made in the same room, in minutes, not escalated through account managers or scheduled into next week’s standup.

02

No staff turnover risk. The account manager who set up your campaign won’t leave next quarter. You’re working with the founders, and we’re not going anywhere.

03

No handover gap. SEO strategy and client management aren’t sitting in different departments — we’re in the same room, every day, with full context on every campaign.

04

Genuine 7-day support. Even when there’s a problem on a Sunday, we’ll take action and update you. That’s the upside of running an agency together, not in shifts.

We’ve spent every one of those 16 years working inside an industry that changes every few months — Core Updates, the shift to AI search, Google Ads overhauls, the current scramble around answer engines like ChatGPT and Perplexity. That’s what keeps the work interesting, and it’s why most of our clients have been with us for three, five, or ten years.

Google Reviews

Trusted by London businesses since 2010.

Verified reviews from real clients on Google.

★★★★★

“The level of service is impeccable. Adam and Lisa have month on month gained and held good rankings for my website resulting in more enquiries and bookings. They are honest and reliable, and never try to sell additional services.”

— Google Review, Verified
★★★★★

“Can’t recommend Lisa and Adam enough. They are absolutely fantastic — always quick to respond, give honest advice, and crucially for a small business like ours they are commercially minded and really care. It has been so refreshing to have such honest guidance.”

Emma, BINIBAMBA — Google Review
★★★★★

“Working with Rapid SEO for the past year has been wonderful. Adam understood our brand and aims from the start. From keywords and visibility to site optimisation and the incredibly informative monthly reports — I would highly recommend.”

— Google Review, Verified
4.9 ★★★★★ 61 Google reviews
Read all 61 Google reviews ↗
Sectors We Serve

Deep experience across London’s most competitive markets.

We’ve built successful campaigns across a wide range of industries, which means we understand the competitive landscape, the search behaviour, and the language that converts in your sector.

Luxury Services

Premium positioning and high-intent SEO for luxury brands serving high-net-worth audiences.

Hospitality

Hotels, restaurants, and venues competing for visibility in London’s competitive hospitality market.

Construction & Property

Builders, developers, and contractors generating qualified leads through targeted local SEO.

Professional Practices

Law firms, dental practices, notaries, and financial advisers building authority in competitive SERPs.

B2B Technology

SaaS and technology companies reaching decision-makers through high-intent, long-tail search.

Chauffeur & Transport

Executive travel and chauffeur services competing in London’s highly local search landscape.

eCommerce

Shopify, Magento, and WooCommerce stores driving organic traffic and improving conversion rates.

Travel & Lifestyle

Luxury villas, travel brands, and lifestyle services targeting domestic and international audiences.

Frequently Asked Questions

About Rapid SEO London

Rapid SEO London was co-founded in 2010 by Adam MacHardie and Lisa Greenhouse, who are also married. Both founders continue to personally manage every client campaign — no account managers, no outsourcing, and no staff turnover affecting your account.
We launched a pet sitting business in 2008 and couldn’t find a web or SEO agency that understood what a small business needed, at a price that made sense. So Adam taught himself web design and SEO, ranked the pet business from scratch, and later transformed a family member’s french polishing business by ranking it page one in six weeks. Other small business owners started asking for help, and Rapid SEO London was formally founded in 2010.
Bespoke SEO campaigns start from £495 + VAT per month with a 3-month initial agreement. After that, there’s no long-term lock-in — you can continue, scale, or pause at any time. Pricing is tailored to your business goals and the competitiveness of your target keywords.
Yes. Rapid SEO Ltd is registered in England and Wales (Company No: 10200221, VAT No: GB259623280), based at 71-75 Shelton Street, Covent Garden, London WC2H 9JQ.
Yes. In December 2025, Rapid SEO London was recognised as a winner of the TechBehemoths Global Excellence Award 2025 — one of the industry’s most credible recognition programmes, awarded from over 54,000 listed companies worldwide. The award can be independently verified via the TechBehemoths platform.
Results depend on the competitiveness of your keywords and the current state of your website, but we consistently achieve results faster than most agencies. In one example, we secured a Page 1 ranking for a competitive London hospitality term within four months — a target a previous agency had failed to achieve in four years.
Yes. We provide 7-days-a-week client support including weekends. All clients also benefit from 24/7 website uptime monitoring — if your site goes down, we’ll typically flag it before your hosting provider does.